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Best Hashtags on LinkedIn By Sector 2023: How to Use Them

Social networks have been evolving, beyond being simple platforms for interaction, they are now powerful tools for discovery and connection. In this context, hashtags have emerged as a fundamental element that amplifies our ability to explore and participate in relevant conversations. While it is true that hashtags are a common presence on platforms such as Twitter and Instagram, their influence in the professional field, particularly on LinkedIn, deserves special attention.

In this article, we'll explore exactly what they are, how they can be a valuable asset to your profile and presence on the platform, and how to choose and use hashtags effectively. From the benefits they offer to specific examples of the best hashtags by industry, I'll guide you so you can make the most of the potential of hashtags on LinkedIn.

What are hashtags on LinkedIn?

Hashtags on LinkedIn are like special signals that help organize and group similar topics on a platform. You can think of them as key tags that are added to your posts or comments so that others can easily find them when looking for information on that specific topic. Hashtags consist of a word or phrase without spaces, preceded by the “#” symbol. For example, if you're interested in technology, you could use the hashtag #Tecnología in your posts.

When you click on a hashtag, it takes you to a page where you can see all the posts that also used that same hashtag. This allows you to discover related content and connect with people who share similar interests.

Hashtags are a great way to make your posts more visible to a wider audience, as other users can find your ideas, tips, and opinions by searching for the same hashtags.

Benefits

Hashtags have become an essential tool for navigating the vast flow of information on social networks. On LinkedIn, this small but powerful feature takes on new meaning, as it not only helps highlight your ideas and perspectives, but it also connects you to a global community of professionals and thought leaders. All of this brings a series of benefits for both companies and workers, here are some of them:

Increase visibility

By incorporating hashtags into your posts, you're expanding the reach of your content beyond your direct connections. People who search for or follow those hashtags can find you, which means that your content has an opportunity to reach a much wider audience.

Reach the right audience

Hashtags act as signals that guide your content to people who have a specific interest in the topic you're addressing. This ensures that you're reaching a relevant audience that's already interested in what you're sharing. Instead of launching random messages, you're directing your posts to those who are most likely to engage and engage.

Build your personal brand

Using relevant hashtags in your posts allows you to showcase your areas of interest and knowledge. By highlighting your expertise in specific topics, you are contributing to building your personal brand as an expert in your field. People will begin to associate you with certain topics and will trust your related opinions and advice.

Expand your network of connections

Hashtags can attract people who share your interests and professional goals. By connecting with those who interact with the same hashtags, you can increase your network of connections with people who have similar affinities and aspirations.

Participate in relevant conversations

Hashtags allow you to join larger and more relevant conversations in your industry. By following and participating in popular hashtags within your field, you can keep up to date on the latest trends and news. You also have the opportunity to contribute your own opinions and experiences, making you an active participant in the professional community.

Improve your search

When someone searches for a specific hashtag on LinkedIn, the content you've tagged with that hashtag appears in the search results. This increases your chances of being discovered by those who are interested in that particular topic. Hashtags improve the visibility of your profile and content in the vast ocean of online information.

Show your content to potential followers

Even if you don't have followers yet, hashtags give you the opportunity to make your content visible to people looking for information on related topics. This means that your content has an opportunity to be seen by potential followers who share similar interests.

Amplify your content

Hashtags take your content beyond your direct connections. When people interact with your posts tagged with hashtags, they're more likely to share your content with their own networks. This increases the reach of your messages and increases the chance that your content will be shared virally.

Generate opportunities

Hashtags are a springboard for job opportunities, collaborations, and professional growth. By increasing your visibility and connecting with relevant people, you're creating an open door to new possibilities in your career. The right connections create unexpected opportunities and expand your professional horizon.

How to use hashtags on LinkedIn?

Hashtags, those little “#” symbols that have revolutionized the way we interact online, also have an important place on LinkedIn. By mastering the use of hashtags on LinkedIn, you'll be able to make the most of their power to increase the visibility of your posts, connect with relevant audiences, and more. Here are some steps to take:

Identify relevant topics

Start by identifying the key issues that are relevant to your industry, your interests and your professional goals. These will be the hashtags that will help you connect with an audience interested in what you share.

Find a balance

Opt for a combination of popular and specific hashtags. Popular hashtags can expand your reach, while specific hashtags connect you with a more focused audience. Don't overdo it: 2 to 7 hashtags per post is an ideal range.

Place hashtags strategically

Add the hashtags at the bottom of your post, after your main message. This ensures that your keywords don't distract from your main content.

Experiment and learn

Don't be afraid to experiment with different hashtags to find out which ones generate the most engagement. See how your audience reacts and adjust your hashtags based on the results.

Follow relevant hashtags

LinkedIn allows you to follow hashtags. By following specific tags, you'll see related posts in your home feed. To do so, simply click on a hashtag and select “Follow”.

Be authentic and relevant

Choose hashtags that are authentic and relevant to your content and experience. Avoid using labels just for fashion; they should genuinely reflect what you're sharing and what you're passionate about.

Guía Waalaxy
B2B marketing

WAALAXY GUIDE

GENERATE B2B LEADS AUTOMATICALLY

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Best LinkedIn hashtags by sector 2023

If you're wondering what will be the best hashtags in my industry right now? You're in luck! Here are several variations of hashtags that could be very popular on LinkedIn for you to explore and get inspired:

Technology And Technological Companies

#TechLeadership

#Tecnología

#EmpresasTecnológicas

#InnovaciónTecnológica

#TransformaciónDigital

#StartupTecnológica

#InteligenciaArtificial

#TecnologíaEmergente

#Ciberseguridad

#IndustriaTecnológica

#DesarrolloTecnológico

#EmprendedoresTecnológicos

#BigData

#Fintech

#TecnologíaMóvil

#CloudComputing

#EstrategiaTecnológica

#InternetDeLasCosas

#RealidadVirtual

#EmpresasDeSoftware

#TecnologíaYNegocios

Marketing and Advertising

#MarketingDigital

#Publicidad

#SocialMedia

#MarketingEnRedesSociales

#MarketingOnline

#EstrategiaDeMarketing

#Branding

#ContenidoDigital

#SEO

#Analytics

#EmailMarketing

#InnovaciónEnMarketing

#Emprendimiento

#CommunityManagement

#CreatividadPublicitaria

#MarketingDeContenidos

#InfluencerMarketing

#CampañasPublicitarias

#MarketingB2B

#MarketingDeAfiliados

Finance and Business

#Finanzas

#Negocios

#Economía

#Inversión

#Emprendimiento

#GestiónEmpresarial

#PlanificaciónFinanciera

#MercadoFinanciero

#CrecimientoEmpresarial

#EstrategiaDeNegocios

#Startup

#FinanzasPersonales

#GestiónDeInversiones

#Contabilidad

#Empresarios

#Fintech

#Ventas

#EstrategiaEmpresarial

#BolsaDeValores

#ConsultoríaEmpresarial

Human Resources

#RecursosHumanos

#RRHH

#GestiónDePersonas

#SelecciónDePersonal

#DesarrolloProfesional

#CulturaOrganizacional

#TalentoHumano

#Empleo

#EntrevistasDeTrabajo

#Capacitación

#DiversidadEInclusión

#Reclutamiento

#EvaluaciónDelDesempeño

#BienestarLaboral

#Liderazgo

#RecursosHumanosDigitales

#CompensaciónYBeneficios

#RRHH2 .0

#EstrategiaDeRRHH

#AdministraciónDePersonal

Company

#SectorEmpresarial

#Empresas

#Industria

#Negocios

#Economía

#Emprendimiento

#InnovaciónEmpresarial

#GestiónEmpresarial

#DesarrolloEmpresarial

#CrecimientoEmpresarial

#LiderazgoEmpresarial

#EstrategiaEmpresarial

#Competitividad

#NetworkingEmpresarial

#MercadoLaboral

#TransformaciónDigital

#SostenibilidadEmpresarial

#Productividad

#MercadosGlobales

#Empresarios

Startups and entrepreneurship

#Startups

#Emprendimiento

#Innovación

#Emprendedores

#NegociosEmergentes

#IncubadoraDeNegocios

#AceleradoraDeStartups

#EmpresasEmergentes

#EcosistemaDeStartups

#FinanciaciónParaStartups

#TecnologíaEmergente

#Emprender

#InversiónEnStartups

#MentoríaParaEmprendedores

#DesarrolloDeProducto

#PitchDeStartup

#CrecimientoEmpresarial

#EmpresasDeTecnología

#StartupsDeÉxito

#IdeasDeNegocio

Education

#Educación

#Aprendizaje

#Formación

#DesarrolloProfesional

#EducarParaElFuturo

#Enseñanza

#InnovaciónEducativa

#TecnologíaEducativa

#Educadores

#EducaciónOnline

#EducaciónSuperior

#EducarConPasión

#EducarParaTransformar

#EducaciónContinua

#EducarParaCrecer

#EducarParaElÉxito

#AprendizajeEnLínea

#Pedagogía

#Escuelas

#Estudiantes

How to choose the right hashtags?

Choosing the right hashtags on LinkedIn is a key point in reaching the right audience and increasing the visibility of your content. Increasing your visibility will increase your potential customers, as well as your brand recognition. In short, the right hashtags are the key to maximizing the impact of your content, here are some actions you should take when selecting which hashtags to use:

Research relevant hashtags

Look for hashtags that are popular and relevant to your key topics. LinkedIn suggests hashtags to you as you type, which can help you find the right ones.

Analyze popularity

See the number of posts under a hashtag. Don't just choose the most popular ones; also consider those with the least posts to stand out from the competition.

Find a balance

Opt for a mix of popular and more specific hashtags. Popular ones increase visibility, while specific ones connect you with a more interested audience.

Consider the size of your audience

Think about the size of your desired audience. Very popular hashtags can attract a lot of people, but also a lot of competition. The less popular ones may be more focused.

Research your competition

See what hashtags your competitors and other professionals in your industry are using. This can give you ideas and help you join relevant conversations.

Be specific and descriptive

Choose hashtags that are specific and accurately describe your content. Avoid generic terms that don't directly relate to your message.

Experiment and learn

Don't be afraid to try different combinations of hashtags in your posts. See which ones generate the most interaction and adjust your strategy based on the results.

Are you looking to attract new customers through LinkedIn?

In today's competitive business world, the power of LinkedIn for customer generation is undeniable. However, to make the most of this platform, it is essential to know how to use all its functions efficiently, whether we are talking both about the creation of content itself and the use of hashtags. Although this seems like a simple task and you think of LinkedIn as just another social network, it's not. For this reason, in companies like Insurgente, we are responsible for learning how to use LinkedIn in the best and most effective way, thus helping companies to get new customers. In Insurgente we have:

A deep understanding of LinkedIn

As a marketing agency specialized in this platform, we have perfected the strategies and techniques to unlock the true potential of this social network. Not only does our team of experienced professionals have a deep understanding of the dynamics of LinkedIn, but they also keep up to date with the latest trends and changes in the platform. This allows them to develop personalized, results-oriented strategies that align with your unique business objectives.

A focus on providing a highly personalized service

We work closely with you to understand your objectives, audience and value proposition. From there, we design tailor-made strategies that maximize your brand's visibility, generate meaningful interaction, and ultimately attract new customers. Our dedication to measuring and analyzing results ensures that you are getting a tangible return on investment and that they are adjusting their tactics for maximum impact.

A commitment to the success of your company on LinkedIn

Your success is our success, and we work tirelessly to create a lasting impact on your online presence. From optimizing your profile to creating persuasive content and establishing valuable connections, we work with passion and determination to turn LinkedIn into a constant source of new customers and opportunities for growth. With Insurgente, you're choosing not only experience, but also a team committed to making your success a palpable reality.

If you're ready to take your LinkedIn presence to a new level, we invite you to contact us now.

Conclusion

In the dynamic world of professional networks, the combination of two key elements, strategic hashtags and Insurgent's experience in B2B marketing specialized in LinkedIn, it presents itself as an unparalleled path to business success. Hashtags, those small tags with a massive impact, allow you to connect with the right audience, increase visibility and contribute to relevant conversations in your industry.

With Insurgente by your side, the LinkedIn ads agency, you have at your disposal a company with a vision focused on LinkedIn, able to take your strategies to the next level, such as strategies in SEO on LinkedIn , Lead magnet and B2B leads for example. Ultimately, your presence on LinkedIn isn't just about being seen, it's about being remembered. With each carefully selected hashtag and with each strategy executed by Insurgente, you are building a digital legacy that will resonate with your industry. So go ahead, use hashtags wisely, explore the platform, and consider Insurgente as your strategic partner.

Guía Waalaxy
B2B marketing

WAALAXY GUIDE

GENERATE B2B LEADS AUTOMATICALLY

Download here
Juan Ramírez

Es un experto en LinkedIn Ads que ha destacado en el marketing digital con estrategias efectivas para campañas publicitarias en la plataforma. Posee una sólida formación en Marketing y Publicidad, lo que le ha proporcionado los conocimientos necesarios para diseñar campañas altamente exitosas. Tiene un enfoque en segmentación y análisis de datos que lo ha convertido en un referente en el campo.

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